Yet the large English multiples get away scot-free..

Been to Tesco recently ? I'm sure you've seen plenty of items that didn't have any price.. Been to PC World recently ? I'm sure you've seen a few items with prices. Complained to the NCA about this recently ? I'm sure that you received this reply about how they like to work to persuade retailers etc etc. Are you however a small shop ? If so then you're a wide open target for the NCA as their most recent press release shows.